Dr DANISH HUSSAIN
MBA,PhD
ASSISTANT PROFESSOR
Articles in Journals
Sl.No. Title Name of Journal / Vol. No. / Issue No. / Page Nos ISSN No. Date Published
1 Examining Instagram commercial posts: utilizing content analysis method Decision / / / - 2197-1722 10-Dec-2024
2 Relative Effectiveness of Celebrity and Product Match-up For Two High Consumer Involvement Situations Asia-Pacific Journal of Business Administration. Emerald / 13 / 2 / 159 - 188 1757-4323 08-Jan-2021
Books/ Book Chapter/Case Study
Sl.No. Title Author Names(s) ISBN No. Month Year
1 Data Science and Security DANISH HUSSAIN,SAMIKSHA SHUKLA, HIROKI SAYAMA, KAPIL TIWARI, JOSE 978-981-96-4883-2 /
2 Trends in Quantum Computing and Emerging Business Technologies (TQCEBT), International Conference PRITTY JAIN,DANISH HUSSAIN 979-8-3503-8427-7 /
3 2024 International Conference on Trends in Quantum Computing and Emerging Business Technologies DANISH HUSSAIN,REETAM DATTA,SHRUTIKA MISHRA,IEEE 979-8-3503-8427-7 /
4 2024 International Conference on Trends in Quantum Computing and Emerging Business Technologies DANISH HUSSAIN,REETAM DATTA,SHRUTIKA MISHRA,IEEE XPLORE 979-8-3503-8427-7 /
5 2024 International Conference on Trends in Quantum Computing and Emerging Business Technologies DANISH HUSSAIN,PRITTY JAIN,IEEE 979-8-3503-8427-7 /
6 2024 International Conference on Trends in Quantum Computing and Emerging Business Technologies DANISH HUSSAIN,MANJARI SHARMA,ANSHUL SAXENA,IEEE 979-8-3503-8427-7 /
Participation in Seminars/Conferences/Symposium
Sl.No. Name of the Conference /Seminar /Symposium Type of Program Title of the Article Role Venue/Place Date
1 IEEE International Conference on Trends in Quantum Computing and Emerging Business Technologies ? TQCEBT-24 Conference A study of the influence of investor sentiment based on news and event on the cryptocurrency market during Russia Ukraine war Presenter) Christ University 22/03/2024
2 IEEE International Conference on Trends in Quantum Computing and Emerging Business Technologies ? TQCEBT-24 Conference Empowering Kirana Shops through Digital Ecosystem and Physical Infrastructure for Unprecedented Efficiency and Elevated Customer Experience Presenter) CHRIST University and IEEE 22/03/2024
3 IEEE International Conference on Trends in Quantum Computing and Emerging Business Technologies ? TQCEBT-24 Conference Precision Corn Price Prediction with Advanced ML Techniques Presenter) CHRIST University and IEEE 22/03/2024
4 7th SSBF and International Conference on Behavioural Finance and other Contemporary Issues (ICBF-24) Conference Impact Of Macroeconomic Factors On Stock Market Performance Presenter) CHRIST University and IIIT 17/02/2024
5 7th SSBF and International Conference on Behavioural Finance and other Contemporary Issues (ICBF-24) Conference Analyzing The Effect On Inflation And Tax Rate On Gross Domestic Product (Gdp) In India Presenter) CHRIST University and IIIT 17/02/2024
6 International Conference on Sustainable Development and Management Conference Inflation Hedging Abilities of Different Asset Classes Presenter) Indian School of Mines (ISM) Dhanbad 09/02/2024
7 SAMSHODHAN 2023 - National Level Research Seminar on theme "Accelerating Research and Solutions for attaining Business Resilience and Sustainability? Seminar A study on Gender, Financial Literacy, and Stock Market Participation Presenter) Christ UniversityBangalore 07/03/2023
8 International Conference on Insights in Marketing held at Rajagiri Business School, Kochi Conference Celebrity portrayal and its impact on advertising effectiveness Presenter) Rajagiri Business School KochiRajagiri Business School Kochi 03/02/2023
9 International Conference on Insights in Marketing held at Rajagiri Business School, Kochi Conference Moderator/Chair) Rajagiri Business SchoolRajagiri Business School Kochi 03/02/2023
10 IEEE International Conference on Trends in Quantum Computing and Emerging Business Technologies (TQCEBT-22) Conference Organizer) Christ UniversityCHRIST Deemed to be University Pune Lavasa 13/10/2022
Invited Talks
Sl.No. Titel of the Program Name of the Program Date Name of the Institution
1 Conducting one-way ANOVA in SPSS Faculty Development Program titled- Research in Social Sciences? 12/11/2020 Glocal University
MPhil/PhD Guided/Adjudicated
Sl.No. Title Name of Student Institution Role Status Month Year
1

REIMAGINING KIRANA SHOPS IN URBAN AND RURAL SETTLEMENTS BASED ON ATTACHMENT THEORY AND IDENTIFYING KEY DIFFERENTIATORS FOR ITS GROWTH: A STUDY IN PUNE DIVISION OF MAHARASHTRA, INDIA?

PRADEEP ALEX Christ University Supervisor Ongoing November 2022
2 . VEDANT PRAKASH Christ University Supervisor Ongoing August 2024
Workshop/FDP/Training programme
Sl.No. Name of the Workshop/FDP/Training programme Name of Organiser Level Role Date
1 "Quality, Innovation, and Entrepreneurship: A Strategic Framework for Management Education CHRIST University Pune Lavasa Campus ,  International Participant 19/05/2025